As the in-house Art Director for the Vet2Pet app, I was responsible for the visual identity across the company. I managed multiple individuals including freelance designers, project managers, copywriters, and a marketing coordinator in order to complete marketing projects in a timely manner. Our email campaigns played a major role in the Vet2Pet B2B marketing strategy. I worked closely with our marketing director, marketing coordinator, and copywriter to make sure our emails were clean, well-organized, concise, and had a clear call to action in order to convey important information and updates about our app to our veterinarian hospitals.

I was also primarily in charge of designing, building, and maintaining our business website with WordPress Elementor.